Strategic Growth Marketing Leader
I partner with early-stage and scaling wellness, fitness, and consumer brands to build marketing foundations that convert.
I partner with early-stage and scaling wellness, fitness, and consumer brands to build marketing foundations that convert.
I’m a growth-focused marketing leader with Swedish roots and an LA home, passionate about building brands that lead categories—not follow them. I’ve helped take wellness tech mainstream at Therabody and built Katalyst into a premium EMS training brand with a full-funnel engine rooted in education, authority, and conversion.
With over a decade of experience, I specialize in turning complex value props into compelling narratives that scale—especially in emerging spaces where trust, education, and high performance matter most.
Steve Jobs
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